About the Client
Kisna Diamonds, a brand under Hari Krishna Group, is one of India’s largest and most trusted diamond jewelry brands. With a strong retail presence across 3,500+ outlets in 400+ cities, Kisna has built a reputation for high-quality craftsmanship, affordability, and timeless designs. The brand focuses on customer-centric innovations, ensuring that its jewelry collections align with evolving market trends.
Workshop Objective
This workshop was designed to equip business and sales teams with the tools to analyze competition, optimize merchandising, and drive profitability. Participants gained insights into customer acquisition, brand positioning, inventory management, and revenue growth strategies, ensuring they could effectively adapt to market trends and evolving consumer demands.
Workshop Summary
This interactive session covered:
Retail Business Optimization – Enhancing sales per square foot, GMV, and profitability metrics.
Strategic Brand Positioning – Strengthening customer engagement and competitive differentiation.
Merchandising & Inventory Management – Maximizing efficiency and return on capital.
Digital & Offline Conversions – Understanding ROAS, AOV, and customer acquisition costs.
Real-World Case Studies & Market Analysis – Applying insights to drive revenue and expansion.
Workshop Details
- Mode: On-Site
- Audience: PAM, BDM, RBM Teams
- Batch Size: 15 Participants
- Duration: 1-day Workshop
- Customized Training Modules
- Certificates for all participants
Trainer Profile
- A Business Head & Retail Expert with 20+ years of experience in organized retail and online business.
- Deep expertise in brand building, merchandising, inventory management, and resource optimization.
- Specialist in private label development, customer acquisition, digital engagement, and revenue optimization.
- Passionate about solving complex business challenges, driving innovation, and enhancing customer experience.
